We collect information you provide through our tools, forms, and service engagements: professional background, contact details, and assessment responses. We also collect standard web analytics data automatically when you use our platform. This includes usage patterns, device information, and interaction data collected through PostHog (product analytics), Google Analytics (traffic analysis), and Sentry (error monitoring). We collect only what is necessary to deliver our services effectively.
We use this data to deliver personalized results, provide services, and communicate relevant information about your journey. Specifically, we use your information to process applications, generate pathway assessments, schedule consultations, and improve the platform experience. We use PostHog (product analytics), Google Analytics (traffic), and Sentry (error monitoring) to improve the platform. We do not sell your personal data to third parties. Full stop.
3. How We Communicate
We send service-related communications only. This includes application status updates, booking confirmations, and information directly relevant to services you have engaged with. We do not send unsolicited marketing communications without your explicit consent. You may opt out of non-essential communications at any time by contacting us through the form or email.
4. Data Retention
Your data is retained as long as necessary for service delivery and legal compliance. We apply reasonable retention periods based on the nature of the data and applicable requirements. You may request deletion of your personal data at any time. We will process your request per applicable regulations. Upon verified deletion request, we remove your personal data from our active systems within a reasonable timeframe.
5. Cookies Policy
We use essential cookies required for site functionality, including session management and security. We also use analytics cookies through PostHog and Google Analytics to understand how visitors use our platform and to improve the experience. You can manage your cookie preferences through the cookie consent banner displayed on your first visit. Disabling analytics cookies does not affect core site functionality.
6. Legal Policy
This privacy policy is governed by applicable law. We may update this policy periodically to reflect changes in our practices or applicable requirements. Material changes will be communicated through the platform. For privacy inquiries, data access requests, or deletion requests, contact us through the form on our contact page or by email. We will respond to all privacy-related requests within a reasonable timeframe per applicable regulations.
